The concept of unconscious or implicit bias isn’t a new one. It dates back to an experiment done by social psychologists Mahzarin Banaji and Anthony Greenwald in the late 1990s. It shows us that our brains are constantly gathering information, at an unconscious level, and categorizing that information into patterns that help us make decisions in a fraction of a second… regardless of whether the information is accurate or not. 

When you combine the concept of unconscious bias with inclusion, diversity, equity and accessibility, we find the secret ingredient as to why inclusion doesn’t happen naturally, and what is holding us back from achieving true inclusion.

Watch Your Blind Spot: An Introduction to Unconscious Bias is an informative and thought provoking look at the concept of unconscious bias, and how it is impacting our behavior on a daily basis. Based on his award-winning and best-selling book Birds of All Feathers: Doing Diversity and Inclusion Right, Michael Bach focuses on the individual and how unconscious bias can be getting in the way of our organization’s goal of creating inclusive spaces for all.

Learning Objectives

Participants will come away with a clear understanding of:

1. The origin of unconscious bias.

2. How unconscious bias is affecting our day-to-day decision making.

3. What we can do as individuals to address our biases.

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